Charalambides Christis presents the next chapter of “Magical World”, the company’s new communication platform, featuring this time its much-loved Charalambides Christis Straggato Strained Yogurt.
Following the films for fresh milk and galataki, the “Magical World” continues to unfold through a new story that connects the product with images and moments from everyday life in Cyprus, through the platform’s contemporary and distinctive creative vision.
In the new film, Straggato Strained Yogurt takes centre stage in a world filled with flavour, nature and elements of Cypriot culture. Starting from familiar everyday surroundings, the scene transforms, taking viewers on a journey into a magical Cypriot landscape, where the product, people and small moments of enjoyment become part of the same story.
The new film is the third story in the “Magical World” series and continues Charalambides Christis’ new creative direction, where everyday life meets magic and the company’s products each come to life in their own distinctive world.
The “Magical World” will continue to evolve through new stories featuring Charalambides Christis products, united by the values that have always been at the heart of the brand: quality, taste and its connection with people’s everyday lives.
#iZoiMas #ToKaliteroMas #ToKaliteroStiDiatrofiMas.
🎬 Watch the new Straggato Strained Yogurt film and discover the next chapter of Charalambides Christis’ “Magical World”.
