The Simultaneous Breastfeeding event has become an established practice for young mothers, which took place again for yet another year with the active support of CHARALAMBIDES CHRISTIS, within the framework of the active giving and social solidarity programme "SYMMETOCHI".
With the slogan “Sustaining breastfeeding TOGETHER”, a total of 307 mothers gathered on Saturday October 7th 2017 at prearranged places in all the cities of Cyprus and breastfed 317 children, conveying the message of support “let’s work together for the common good”, in line with the guidelines of the World Alliance for Breastfeeding Action (WABA). This campaign is an opportunity for collective cooperation for the protection, promotion and support of breastfeeding worldwide.
The event was held for the 11th consecutive year by the Pancyprian Breastfeeding Association “Gift of Life”, under the auspices of the Minister of Health and the National Committee of Breastfeeding Cyprus and is part of World Breastfeeding Week.
The social solidarity programme "SYMMETOCHI" has supported the Simultaneous Breastfeeding Day event for 11 consecutive years, while this year's event was supported within the context of Charalambides Christis fresh milk Plus, which is enriched with +40% natural calcium, vitamins A & D and folic acid, which strengthen the body and contribute to bone health.
Mrs Soteroulla Soteriou, the Head of the Marketing and Corporate Image Department of CHARALAMBIDES CHRISTIS said: “Together we share the values of caring, safety, trust, health and the proper development of children. This is why we have been supporting the Association for 11 whole years, so that all the groups of society can be informed about the benefits of breastfeeding, and at the same time, can find the support they need, so that they can offer their children the gift called breastfeeding”.
To find out more about the World Alliance for Breastfeeding Action (WABA), visit the link below: